• AREA BRANDING

    Areas of Expertise

    AREA BRANDING

    From the perspective of community branding and city promotion, we provide strong backing for public relations activities undertaken by local governments with the aim of attracting tourists, promoting consumption of regional produce, attracting industries, and promoting the settlement of residents.

  • MEDICAL & HEALTH CARE

    Areas of Expertise

    MEDICAL & HEALTH CARE

    Specialized staff harness their strong ties with the media and other experts to realize effective communication between clients and stakeholders including consumers, in the healthcare industry.

  • RISK & CRISIS COMMUNICATION

    Specialized functions

    RISK & CRISIS
    COMMUNICATION

    Consultants with professional backgrounds in the media sector, with a wealth of experience in fields ranging from private corporations to civil service, provide clients with the optimal one-stop service for communication strategies, stretching from preparations for crises and emergency responses to post-crisis recovery.

Areas of Expertise

  • Area BrandingArea Branding

    Area Branding

    From the perspective of community branding and city promotion, we provide strong backing for public relations activities undertaken by local governments with the aim of attracting tourists, promoting consumption of regional produce, attracting industries, and promoting the settlement of residents.

  • Medical and HealthcareMedical and Healthcare

    Medical and Healthcare

    Specialized staff harness their strong ties with the media and other experts to realize effective communication between clients and stakeholders including consumers, in the healthcare industry.

  • Food and RestaurantFood and Restaurant

    Food and Restaurant

    With our deep knowledge of the information distribution structure, we offer effective and efficient communication plans by meeting various PR needs from sweets to Foods with Function Claims, and from specialty shops to chain stores.

  • Travel and TourismTravel and Tourism

    Travel and Tourism

    Our motto is to move Japanese people by high-quality localization. Meet PR needs of Foreign Tourist Board and overseas enterprise which want to reach Japanese outbound tourists.

  • Commercial FacilitiesCommercial Facilities

    Commercial Facilities

    Rather than simply using commercial facilities for shopping, a growing number of consumers are now placing focus on the level of comfort they can enjoy at such facilities, such as how they can spend their time there, and the experience they can have.

  • Commodities & B-to-C goodsCommodities & B-to-C goods

    Commodities & B-to-C goods

    Commodities & B-to-C goods have a tremendous amount of potential of topicalization. We offer useful communication plans to reach consumers by means of rightly catching consumers and media trends, and publicizing product characteristics.

Area with a Proven Track Record

  • Sports

    Sports

    In the sports categories to give dreams and positive impression to many people, and in the leisure categories to offer colorful and rich lives, we provide effective and efficient communication solutions by cumulative knowhow through many actual practices.

  • Beauty and Luxury

    Beauty and Luxury

    With great in-bound needs of foreign tourists, the sales of luxury brands are strong, and expected to be good in the future. Because the category is different from others by adding a nice touch on both a special day and daily life, it is important for PR to deliver the unique world-view in which you can experience by the brand only.

  • IT

    IT

    In the quick-paced IT industry, we support communication activities of many IT companies such as hardware/software venders, SI, and telecom carriers on the base of strong relations with IT media.

  • Automotive

    Automotive

    We adequately serve needs of an automotive industry, consumers, and media, and propose valuable plans which lead to new gain through our special knowhow and trust fostered by many years’ communication activities in the industry.

  • Universities and Educational Institutions

    Universities and Educational Institutions

    We aim to build the brand image of such organizations by appealing the individuality and uniqueness of universities to a wide range of stakeholders, and communicating key messages through the media to their potential targets as well as to society.

Specialized functions

  • Corporate CommunicationCorporate Communication

    Corporate Communication

    In these days, corporate reputation (perception/image) has made a great business impact on companies. Therefore the importance of corporate communication has been increasing.

  • Risk and Crisis CommunicationRisk and Crisis Communication

    Risk and Crisis Communication

    Consultants with professional backgrounds in the media sector, with a wealth of experience in fields ranging from private corporations to civil service, provide clients with the optimal one-stop service for communication strategies, stretching from preparations for crises and emergency responses to post-crisis recovery.

  • Media TrainingMedia Training

    Media Training

    We provide one-stop service for solid media training from both a media perspective and the perspective of corporate PR.

  • Digital CommunicationDigital Communication

    Digital Communication

    Public relations experts, as well as digital media specialists, assist clients in the next step of their communications activities, including the planning and design of outbound/inbound solutions.

  • Television PRTelevision PR

    Television PR

    Television boasts the strongest “media capability” for information delivery. Our specialized team is comprised of many former television program producers, providing us with a strong access to the television industry. Through our extensive network of contacts and the ability to provide information through the informed perspective of program producers, we are able to implement powerful public relations activities, making most of television.

  • Global CommunicationGlobal Communication

    Global Communication

    We provide comprehensive consulting services to ensure that our clients achieve optimal global communication, adapted to the characteristics of the target country.

Service Menu

  • Stakeholder Relations

    • Consumers
    • Media
    • Analysts, etc.
  • Operation support

    • Establishment of public relations department
    • Improving public relations functions and processes
    • Training public relations personnel, etc.
  • Social Communication

    • CSR activities
    • Stakeholder dialogue
    • Social and environmental reports, etc.
  • Advertising and SP

    • Paid publicity, advertorial and other forms of tie-up
    • Storefront promotions
    • Novelty planning and production, etc.
  • Marketing PR for products and services

    • Press release and fact-book production
    • Press conferences and PR promotional events
    • Quantitative and qualitative research, etc.
  • Content Production

    • Books and publications
    • House organs
    • Public relations brochures and magazines, etc.
  • Corporate Communications

    • Branding
    • Employee communications
    • Anniversary projects and events, etc.
  • BtoB

    • Partner relations
    • Private events
    • Lead acquisition support, etc.